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NYcars.com

NYcars.com Adds Reymore Chevrolet As Member Dealer; Launches Web Site


SYRACUSE & UTICA, NEW YORK -- February 8, 2000 -- Reymore Chevrolet became an NYcars.com Member Dealer and launched its Web site (www.reymore.com) in late January, according to NYcars.com operations manager, George Deveny.

"We're very pleased to have Reymore Chevrolet, one of Central New York's oldest dealerships, to join us as a Member Dealer," Deveny said. "They have a great reputation for sales and customer service, and now they bring their dealership into the 21st century on the Internet, with their site designed and powered by NYcars.com."

NYcars.com (www.nycars.com) provides its Member Dealers with Internet advertising, Web marketing and advertising consultation services, and Web design, programming and hosting services. Its site offers Central New York vehicle shoppers the ability to view information and photos of approximately 1,000 used vehicles and 21 makes of new vehicles from 28 Central New York dealerships in the Syracuse, Utica-Rome and Mohawk Valley markets.

"Even though NYcars.com is a relatively small company, the power of the technology we make available to our clients represents them very well on the Internet," Deveny said. "That, combined with our knowledge of the Central New York market and our experience servicing it, and our understanding of the Internet, helps them make their Internet advertising strategy successful."

Reymore Chevrolet first opened its doors in 1921, and has been serving Central Square and the greater Syracuse market ever since. Four generations of the Reymore-House family have operated the dealership, offering Chevrolet cars, and Chevy Trucks and Commercial Specialty Vehicles.

On Reymore Chevrolet's Web site, customers can view their new and used inventory, access information about sales, services, directions and hours of operation. Reymore offers AAA Approved Auto Repair and is a GM Goodwrench Service Plus dealership. Its Collision and Paint Center offers complete body care by GM-trained technicians using genuine GM parts, and a lifetime guarantee on work.

Jim House, Reymore Chevrolet's owner is excited about the potential of the Internet for his business. "Our Web page is another valuable marketing tool for our dealership. We were approached by several Internet advertising and design companies, but we chose NYcars.com, and they have delivered," he said. "We're almost done with phase one of our site. With NYcars.com's marketing help, in phase two we'll be looking to establish ourselves on the Internet as a parts wholesaler and to reach out to area businesses to push fleet and commercial vehicles sales."

NYcars.com Member Dealer Benefits

NYcars.com makes its Member Dealers' new and used vehicle listings available at several sites. Consumers can view vehicles at each Member Dealer's home site, at the NYcars.com site, or at NYautos.com (www.nyautos.com), a statewide directory of auto dealers with Web sites. In addition, Member Dealers' vehicles are listed on Yahoo! Autos (classifieds.yahoo.com), and on the Web site of Syracuse's CBS affiliate, WTVH 5 (www.wtvh.com). NYcars.com content and vehicle listings are accessed by a combined total of more than 20,000 people each month, primarily from Central New York.

NYcars.com offers dealers the opportunity to make the most of their Internet presence by having a qualified technology company properly represent them in the emerging medium. An added benefit to dealers is the understanding of the Central New York market NYcars.com brings to its clients.

About NYcars.com

NYcars.com is the first and only Web site specifically created for automotive consumers and enthusiasts in Central New York. Originally established in 1996 as MVcars.com, NYcars.com has grown to become one of the most visited e-commerce sites in Central New York. In addition to browsing Member Dealers' new and used vehicle inventories, visitors also can access auto-related information and original content. NYcars.com also provides advertising, consulting, technology, and Internet hosting services to dealerships throughout New York.

Editors Note: This and all other public relations related materials from NYcars.com can be found online at http://www.nycars.com/pressreleases/.

NYcars.com is a registered trademark of i·gaia, Inc. All other trademarks and registered trademarks are property of their respective owners.


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